When you need the big picture of your social strategy, Really Social will help you zoom out.
You give your all to push your business in the right direction. But without knowing the best byways and pit stops, planning your route effectively is really tough.
Identifying Your Goals.
You have specific milestones to reach with your company. Your goals can range from operational and sales to personnel and financial, not to mention marketing and advertising.
Social media is a means to an end to achieve your business goals. By recognizing your overall business goals, Really Social can plug in the social media pieces which optimize your plan to achieve more.
Assessing Your Resources.
Who’s on your team? Human resources may range from just you to an entire staff working on your business. And let’s not forget collaborators and partners outside of your company. Each individual plays a part in supporting your company’s success.
What’s in your toolbox? From software and hardware to social platforms and assets, there are bits and pieces which integrate to push your efforts into reality.
Really Social will look at both humans and things to help you allocate your resources effectively and plan for future support of your strategy.
Defining Your Audiences.
Businesses often make the mistake of saying their target customer is “anyone!” Unfortunately, if you haven’t noticed, one anyone is very different from the next anyone. Narrowing your customers down is key to your business’ success.
Audiences become even more important for your social media. Between Facebook and Snapchat, or Pinterest and LinkedIn, audiences vary greatly from one platform to the next.
Really Social will look at where you currently are in the social media space, help you narrowly define your target audiences, and guide you into engaging with them through the most appropriate social channels.
Reviewing Your Campaigns.
What’s on your calendar for the year? Your business may have seasonal and time-dependent events or marketing pushes which can expand beyond sending emails and printed promotions.
Really Social will work with you to socially optimize your campaigns with branded hashtags, graphics, audience building, and fan advocacy. We’ll put your tools to work so your events and campaigns are successful.
Building Your Social Media Road Map.
Once we have all of the pieces, Really Social collaborates with you to create your social media strategy from start to finish. With your goals, resources, audiences, and campaigns established, the full journey takes shape and together we’ll build your way to your company’s destination.
Ready to roll? So are we.
If you’re game to set forth on your journey to success, Really Social consulting is game to get you started.
Also, take a look at our pricing and other service options.