Category Archives: Why We Use Social Media

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One of my bents in life is to help great people get onto social media. It’s no shock to me that the dregs of society were able to influence an AI bot to turn itself into a racist voice adding to the vitriol. Why I do what I do is to help the voices of love, compassion, and intelligence to be louder.

Nine out of 10 millennials I meet either aren’t on LinkedIn or aren’t on LinkedIn (they’re on but they don’t use it). Aren’t millennials all about social media? Not so much. If they are, they’re looking to be approached. Based on Social Media Week’s post on marketing to millennials, youngsters dig brands and want to see authenticity. Why not LinkedIn? For those of us who frequent LinkedIn, we can vouch for the marketing which takes place in the News Feed, Groups, Company Pages, Showcase Pages, and so on. The big miss for millennials is not realizing the networking power of LinkedIn to land their next gig. Said gig would then fund the same millennials with wages for which they could be free to succumb to marketing. And so the circle of life continues… Why Millennials Need LinkedIn Your dorm buddy can’t hire you – yet. Once you leave your campus with your […]

Everything’s shiny, Cap’n. Not to fret. My thoughts exactly! Leave it to my favorite screen writer, Joss Whedon, to perfectly encapsulate in one not-so-new word my general outlook toward life, liberty, and the pursuit of social media accolades. I’ve always been an idealistic optimist.  For me, the glass isn’t just half full; it’s half full of vodka (or insert your favorite libation of choice).  I really believe things can work out for the best, everything won’t be in vain, and people can and will come through in a pinch or even before it. I bring that same mentality to my forays in social media.  I want my posts, my conversations with connections, and my very social essence to exude optimism and the best of what can be.  The world has such a healthy wealth of the dismal and derogatory, so why shouldn’t I add some shiny? Thanks for peeking at this […]

This morning I presented social media to a board of small business owners, and at least one in attendance expressed an absolute belief in the death of social media as a means of connecting and networking. I would laugh it off, but then again I never saw MySpace clawing back up out of the grave.  Let’s consider some factors which might incur the playing of Taps for social media: People are starting to care again about privacy.  With the recent $%&@#% debacle regarding the NSA and warrantless searches into the digital communications of Americans etal, it’s entirely possible internet users might – just might – come back around to prioritizing privacy over publicity on social media.  There has even been talk about the privacy value of snail mail. The social media giants are getting too – well – gigantic.  When you’ve got players like Facebook and Google hosting and controlling […]