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Private Messaging has also been called Dark Social and Private Media, but the results for businesses from private communications over digital are blinding: Over 2.5 billion people have at least one messaging app installed, and that’s projected to reach 3.6 billion within the next five years (over half of the human race). To learn more, join us live on Laugh & Learn with Really Social Private Messaging Noon MDT Join live to ask questions!

Social media has been a great tool over the years to spread the word. We’ve all become very savvy at typing a post, creating an image or video, generating a hashtag or two, and scheduling or publishing posts that share content out to whatever audience is relevant to us. For a while, that process seemed difficult. Now many people are very skilled at creating outbound content, and businesses are either executing a social media strategy themselves or hiring someone to do it for them. The problem arises when individuals, brands, or businesses assume that social media is a one-way hose used to distribute their content to other people. Their communication goes in one direction: outward. In fact, social media was never intended to be used only for outbound, and times are reminding us of that reality. Enter the private messages. We’ve seen social platforms begin to invest mightily in the ability for users to […]

Social Video Workshop Tuesday, May 3 | 6:00-8:00pm MT $15 (+ tax) Have you heard about Livestreaming Video, but aren’t sure what it is or how to use it for marketing your business online? In this advanced workshop, we will go through the platforms & help you determine which tool fits your business best. We will walk your through setting up your accounts, brainstorm topics, & get you LIVE on VIDEO!!! There is a small fee of $15 for the workshop. Save your spot by registering today.

#LetsLivestream: Using Stories in Video Twitter Chat April 27 | 3pm ET Watch the chat live or join in on Twitter!

Grab insights about Snapchat in this week’s #AtomicChat as Rachel Moore is the guest! #AtomicChat Monday, April 25 | 9pm ET

Snapchat is a communication app. It is a social media app in that it allows you to create media and share it socially.

However, Snapchat is different from other social media tools (Twitter, Facebook) because it focuses on real connection – quite possibly, the most real connection we’ve seen for a while from social media.

#BizapaloozaChat: How to Use Snapchat Like a Boss Join us on Twitter as Rachel Moore is the guest of #BizapaloozaChat to share how anyone can be a boss at Snapchat! If you’ve already tried (and hated) Snapchat, or if you haven’t yet taken it for a test drive, Rachel will share why it’s worth your time and how users of all ages are discovering a great platform for true connections. Let’s keep it interesting and Blab about it, too!

JJ Abrams is known for many things, but one legacy follows him into each new project: the lens flare. WAIT, before you go watch The Force Awakens for the 14th time, let’s examine why JJ’s lens flare is important here. Create Your Consistency on Snapchat While I certainly do not suggest incorporating lens flares into your video and image efforts (unless they would really add to the overall result), JJ’s use of them has a valuable takeaway for all of us. When you are consistent in any medium, you generate a few valuable characteristics for your audience: Credibility. Your audience will see you as an authority on whatever topic you wish to share because you share it every day (or at least very regularly). Reliability. Whatever else happens in the world, your “lens flare” – wherever you share it – forms a foundation for your audience. That may seem sappy, […]

While I respectfully posted a comment expressing my disagreement with the writer, I couldn’t stop there. Nay, I shan’t stop there. I need to speak out for the truth and Snapchatters everywhere who are wondering where in the world Forbes was this past week. Let us begin.

You don’t have time to stay updated on how social media changes each day? No problem. We’ve got you covered. Watch the Blab live or the replay below, or—better yet—click here to join us live. We crowdsource the knowledge so everyone walks away with the latest updates, trends, and tactics. What would you like us to cover in this episode? Comment below.