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As each day dawns anew, I gain a refreshed perspective on what lies ahead.

A lot can happen in two years. I’ll just confess right now I was not even remotely thinking of blogging about any of it. Sanity seemed a bit more precious. So let’s pretend this is a very quick catch-up to bring us ’round to the present, mmm-kay? Since my last blog post exactly two years ago, we lived with my mother-in-law. We got a cat and named him Scooter Bill (brainchild by me and my son). My husband stopped doing his side mechanic business to get more hours at the bicycle shop. I became disillusioned with my office administration job because the promise of future marketing duties vanished like a puff of smoke, right before the boss who had assured me of their possibilities vanished to her new job. My son took jiu jitsu at a place populated by bitchy moms. My daughter took dance classes and had a recital. […]

In a realm where marketing job titles now sport terms like “community” and “relationship,” does it not make perfect sense to provide for companies to get touchy-feely?

With so much communication from so many millions now engaging… you must know words.

 What’s your bacon? That is to say, what is something you know you can add to a good thing to suddenly make it over-the-top? Bacon is and has been trending for what seems like ages in the social media sphere.  There are countless memes about bacon. There are normal products made using bacon imagery. Did you know there is even bacon-flavored vodka? But enough about the food that is bacon. Let’s drill down on the concept of “being bacon”. What if YOU were the additive that makes everything better? In your workplace, your family, or even standing in line at the next shop you visit… your presence could, by small to larger degrees, improve the dynamic and experience going on around you. “Being bacon” (or “being fill-in-your-blank“) doesn’t have to be about contributing your expertise or forcing an interjection.  It’s about seizing opportunities to make the world around you better. […]

It does! We are, of course, talking about the images on your social media profiles (let’s leave follower counts and update lengths to other posts).  Each major social media platform allows premium opportunities to showcase your stuff via dynamic images… but you need to care about size. Thanks to quasi-recent revamps of Facebook and Google+ Cover Photo size constraints (or, more appropriately, expansions), you can maximize some epic real estate as far as image sizes. Nowadays, it’s better to design big – print-collateral big – for social media images and re-size down from there if needed. For a breakdown of what image sizes and parameters you should use for each of the major social platforms, check out this handy Pin on our Pinterest board courtesy of Entrepreneur.com. But wait… there’s more! Click here to access Photoshop templates for each type of image you might use on Facebook, Twitter, Google+, LinkedIn, […]

Everything’s shiny, Cap’n. Not to fret. My thoughts exactly! Leave it to my favorite screen writer, Joss Whedon, to perfectly encapsulate in one not-so-new word my general outlook toward life, liberty, and the pursuit of social media accolades. I’ve always been an idealistic optimist.  For me, the glass isn’t just half full; it’s half full of vodka (or insert your favorite libation of choice).  I really believe things can work out for the best, everything won’t be in vain, and people can and will come through in a pinch or even before it. I bring that same mentality to my forays in social media.  I want my posts, my conversations with connections, and my very social essence to exude optimism and the best of what can be.  The world has such a healthy wealth of the dismal and derogatory, so why shouldn’t I add some shiny? Thanks for peeking at this […]

This morning I presented social media to a board of small business owners, and at least one in attendance expressed an absolute belief in the death of social media as a means of connecting and networking. I would laugh it off, but then again I never saw MySpace clawing back up out of the grave.  Let’s consider some factors which might incur the playing of Taps for social media: People are starting to care again about privacy.  With the recent $%&@#% debacle regarding the NSA and warrantless searches into the digital communications of Americans etal, it’s entirely possible internet users might – just might – come back around to prioritizing privacy over publicity on social media.  There has even been talk about the privacy value of snail mail. The social media giants are getting too – well – gigantic.  When you’ve got players like Facebook and Google hosting and controlling […]

Today as I was sitting in church between my two youngsters, I found myself observing them through my peripheral and engaging in something truly mental.  As my son had the under-seat bible open on his lap and was making a valiant effort to follow along with the pastor’s reading, my daughter on the flip side had a hymnal book open and was pretending to follow along with what she thought was a song we had just sang. As the mind often does, it went through a variety of suppositions and assumptions within a matter of nanoseconds:  knowing my son is now in the fast-pace portion of his reader class and has received a few recent paper rewards touting his reading progress, the thought voiced itself, “He might be the reader.”  In like kind, recalling the repeated instances when my daughter has been softly singing to herself made-up songs or her […]

My hide is chapped. No, really – there is actual chappage on my hide which was likely incurred by braving some cold-ass temperatures last night to put in an appearance at my precinct’s caucus meeting… and I just lost you, didn’t I?  For those without a thesaurus handy: Precinct = neighborhood or zone. Caucus = gathering or meeting. Meeting… um, see above for evident redundancy on my part. Once every four years, they hold these meetings as candidates of my party make their way across the country in attempts to glean my vote as well as the votes of my fellow state inhabitants.  Most of you (98% of this state in fact, at minimum, based on last night’s turnout and stats) are absolutely clueless as to what goes down at these events, so let me enlighten you. Sign in that you attended for your precinct. Grab a cookie provided for […]

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